About Me
Background
Nice to meet you! My name is Chloe, and I am a motivated, strategic, and customer-focused communications professional with a background in marketing and public relations. I have a passion for storytelling and a keen eye for detail. I specialize in crafting impactful and creative content that resonates with diverse audiences.
In my professional career, I have honed my skills in developing and executing comprehensive communication strategies that drive brand awareness, engagement, and growth. I thrive in dynamic environments, consistently adapting to emerging trends and technologies to deliver innovative solutions. Whether it's creating compelling written content, managing social media platforms, or executing PR campaigns, I am dedicated to delivering results that align with both short-term objectives and long-term goals.
Work Experience
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March 2025 - Present
Manage accounts for 10+ contract and retainer clients across healthcare, education, automotive, and real estate industries.
Lead integrated marketing campaigns from strategy development through execution and evaluation.
Support client communications, project management, and strategic planning to achieve campaign objectives.
Develop editorial calendars and content workflows to maintain consistent brand presence and audience engagement.
Coordinate media relations initiatives.
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November 2024 - February 2025
Supported day-to-day social media management and digital content execution across all organizational channels.
Developed and maintained monthly content calendars.
Wrote and edited copy to align with brand voice, accessibility standards, and organizational messaging.
Assisted with media relations activities by drafting press materials and supporting outreach efforts to secure earned media coverage.
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September 2024 - Present
Led the development of a multi-channel fundraising and community engagement strategy for the Telling Tales Festival.
Coordinated client communications, timelines, and deliverables while ensuring alignment with campaign objectives.
Supported outreach and partnership development to strengthen audience and community relationships.
Collaborated with team members to develop strategic recommendations and campaign materials for client presentations.
Education
Graduate Certificate - Public Relations and Corporate Communications
Mohawk College, Hamilton, ON (2024-2025)
Graduate Certificate - Marketing
McMaster University, Hamilton, ON (2020-2021)
Bachelor of Arts (Hons.) – English Literature/Film Studies
Queen’s University, Kingston, ON (2015-2019)